Marketing

With an evolving business landscape, now more than ever choosing a finance partner who prioritizes and invests in strategic marketing initiatives is key.  ENGS is that partner. Our digital marketing activities generate in excess of 100,000 unique visits annually, with a YoY growth in excess of 13% for the past 5 years.

Digital Advertising Campaigns with ENGS
From Google and Social Media advertising campaigns to niche industry banners and email marketing campaigns, ENGS is leading the charge with multi-touch digital campaigns across platforms.

With tens of thousands of impressions to ENGS Websites, growing at a steady rate, we’ve begun ramping up our Social Media initiatives, investing in content creation and advertising to grow our reach across the Web.

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YouTube Views
Over 2,000 views of the company page, multiple new videos published monthly, including co-sponsored and panel discussions with vendor partners.
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LinkedIn
30% increase in the past 12 months, with an average of 1,200 impressions per post, and an engagement rate of 7-9%. 7,000 post impressions, 661 page views, 48 custom button clicks in the last 30 days.
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Facebook
Average 80 impressions per post with an engagement rate of 4-10%. 88% male, 11% female audience, and 93% of followers located within the U.S.
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Twitter
50% increase in the last 12 months, with an average engagement rate of 2-4%; realigned resources to emphasize growth in 2021-22.